© 2017

"The Works Done For You", 2013
96 x 76 cm
15 x A5 paper cards and ink

Self portrait piece for a group exhibition at Gallery Ecosse

An image - a photographic portrait of Julian Wolkenstein -
is given to a commercial research / focus group.
There is no other information except this image.
They are asked to comment.

The group was fed pizza. (fig.1)

Yet this failed to soften some responses, with one
respondent concluding that Wolkenstein was “prone
to jealous rages and substance abuse”. Another was
more generous, saying that Wolkenstein looked “like
a young Nick Nolte”.

How much can we shape the views of others, and how
much is pre-existing assumptions and prejudices?

Or as Luigi Ghirri said "The gap between a person and
an image of them is too large."

Click on the below images to see details:

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